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A Google Adsense Website is The Best Way to Use Your Knowledge & Experience to Make Money Writing Online
If you want to turn your knowledge into cash, strongly consider building an Adsense website. The launch of Google Adsense back in June, 2003 single handedly has given many people a reason to create a website. On October 25, 2007, USA Today published an article titled “Gray Googlers Strike Gold”.
The article discusses the many individuals who have been able to successfully monetize their life experiences by publishing websites on topics they know well and are passionate about. In one instance, the article talks about a handyman who depended on seasonal work to earn a living. Now he publishes “How To” articles on various household projects and earns $110,000 annually from his Adsense website. The article proves that anyone can make money writing online. You too can make money online using your knowledge and the experience you have gathered over the years by taking advantage of the Internet boom and creating your own Google Adsense website.
It is interesting to read the feedback provided by the readers in the comments section below the article. As you noticed there is a wide variety of opinions. I say opinions because it is apparent that not everyone who has commented has tried to make money working online, not in the best way at least. It is my belief that everyone has at least one good book in them. Everyone knows something about something, whether it is passion, profession or otherwise.
And to me there is no difference between publishing a book and publishing your information online. In fact, today’s technological advances have broken all the barriers to entry and have allowed the common man to compete with the big names on a level ground. It all boils down to what you have to offer. If you are equipped with the right information and techniques, you can achieve success similar to the “Gray Googlers.”
An Adsense website is the next best thing since central air conditioningYou can probably already tell that Google Adsense is the next best thing since the creation of the central air conditioning system. It has completely revolutionized the way you can work online and make money selling what you know and you life experiences. In fact, many individuals are leaving their corporate jobs to make money online from home. Look at many of them here and read their testimonials.
The launch of Adsense essentially created a brand new business model, information websites that rely on their visitor traffic to click on advertisements posted by Google on behalf of paid businesses and individuals selling products and services. Sure, one can argue that the model was already in place through the use of banner ads. Remember those? You will see less and less of those today as paid advertisers prefer the more common sense way of doing business known as Adsense.
Adsense is a context based advertising system in which Google strategically places ads where they are most likely to get the visitors’ attention. For example, Google is likely to advertise on behalf of a web hosting company on my site as the information on my site relates to web development and its related topics. With banner adds, paid advertisers simply pay websites to put their banners up without contextual matching.
So potentially, if I were accepting payments to display banner ads for companies and I just accepted anything that came my way, it won’t be a surprise if you saw an ad on my site asking you to click here if you want to learn how to fly a plane :-)
With an Adsense website, you don’t need a product to sell in order to make money online. Not a tangible one at least. With an interesting topic and plenty of good content, you are bound to get the click throughs on ads by Google that will reward you with monthly commissions.
How Adsense sebsites workIn order to fully understand Google Adsense, you must first understand the Google Pay Per Click Program (PPC) and how that intertwines with the Adsense campaign. Very briefly, Google PPC is Google’s core business. It is how Google makes money. Google charges anyone who is willing to pay Google to display their advertisement on Google’s search engine.
When you go to Google to search for something, you will notice that there are certain sponsored links on the top of the page and on the right border. These sponsored links are usually in a section highlighted by a baby blue background color. These sponsored advertisements are all paid for by someone. Whenever you click on one of these, the advertiser is billed a certain amount (depending on the popularity and competitiveness of the search word or phrase you used in your search). Basically the higher someone is willing to pay per a particular search word or phrase, the higher their advertisement will appear when you search for that word of phrase.
The Google Adsense program allows Google to display these very same advertisements in people’s personal web-pages. This is of course more effective for both the advertiser and Google because of the context based strategy in matching advertisements to the appropriate web-site. Everyone wins in this scenario. The advertiser gets their ad noticed, Google makes its per click fee, and you, the website owner, makes a commission from Google.
For example, referring back to the hosting example provided above, if the hosting company paid Google $1.20 for an advertisement that someone clicked on through my website, Google will pay me .60 cents. These numbers are not reflective of Google’s commission structure. I have used them for simplicity and to demonstrate how the commission works.
Google does not publish a commission structure. They recommend simply applying for the Adsense program and seeing it for yourself. The general consensus however seems to agree that Google pays $5-6 for every 1,000 views on your site. So for example, if my site currently gets 3,000 visitors per day who each view 10 pages of my site (therefore 10 pages worth of advertisements appear to each visitor), my total page views amount to 30,000. 30,000 divided by 1,000 is 30.
Multiply that by $5-6 and I am making between $150-$180 per day for displaying Google Ads. That is $4,500-$5,400 per month in commissions from Google; a very realistic number if you are willing to put in some time into a well organized web-site loaded with genuine good content. There are no Google Adsense secrets – only your focus and determination will define your success.
The Internet TrendIf you think about what has happened in the past 15 or so years you will notice a common trend with most businesses. They are all going online as more and more customers resort to the Internet before going anywhere else. In this age where the world is moving at warp speed Internet usage has become more appealing to both businesses and customers.
Most people today handle not only their researches online but are increasingly making purchases from the comforts of their own homes. This trend is projected to increase rapidly into the next decade and if you are not online now, regardless of the business you are in, chances are that you are missing opportunities to make extra money online.
Specifically as it relates to providing valuable information online, you can write about a subject that you are passionate about and knowledgeable in and provide it at the visitor’s leisure. Whether you sell the information in the form of an ebook or provide it for free, either way, you are delivering it at the speed of an eye blink.
You can even create a free ebook website and advertise through it. Think about this from your visitor/customer’s point of view, where do you think they will go? A brick-and-mortar store or a Public Library that’s open for only 8 hours a day, or your website which is open 24 hours a day 7 days of the week all year long?
Bottom line is, if you know something about something, publish it online. If you are passionate about a particular subject, write about it like there is no tomorrow. Your hard work and good information will be well rewarded to your surprise. Infopreneurship is the best way to make money online in my opinion, and Adsense makes it easier than ever before. Just look at the many people that are doing it.
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